*** NEW AWARD*** 

 My book ETHICAL CHIC: The Inside Story of the Companies We Think We Love

has just been named one of the Best Business Books of 2012 by Library Journal

http://reviews.libraryjournal.com/2012/12/best-of/best-books-2012-business/

This book analyzes six well-known companies that are seen as socially responsible and hip, to see if they really deserve their sterling reputations.

Find out the real story about Starbucks, Apple, Trader Joe’s, American Apparel, Tom’s of Maine and Timberland:.

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I am a prize-winning author and journalist with over 20 years of experience specializing in health care, retirement issues, and the nexus between business and public policy. I write regularly for The New York Times, Newsday, The Scientist, Institutional Investor, and more

Actually, What Women Need is Deep Pockets. (The Kind in Trousers)

The Atlantic, May 2014

http://www.theatlantic.com/magazine/archive/2014/05/the-way-we-look-now/359803/

and

http://www.theatlantic.com/features/archive/2014/04/the-confidence-gap/359815/

The newest issue of The Atlantic has a fascinating insight into why women succeed, or don’t. It’s not found in the shallow cover story. (Gee, women don’t rise to the top because they lack the confidence to — um — push their way up?) .Rather, look to the pages of  the 1930s-era Vogue: Women in slacks. For the first time in recorded history, it was socially acceptable for women to dress very similarly to men, with all the theoretical equality that implies and the p0ractical freedom of movement that trouser legs allow. The best women’s slacks also had pockets so that women didn’t need to rely on awkward bags, tiny reticules, or their husbands’ pockets. What does this foretell of Hillary Rodham Clinton and her pantsuits?

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From the other side: Check out my book reviews for The National at

http://www.thenational.ae/featured-content/search?searchKey=Fran+Hawthorne&choice=true&pageNumber=1

and The New York Journal of Books at

http://www.nyjournalofbooks.com/search/apachesolr_search/Fran%20Hawthorne

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